Last week it was Transform’s turn to take part in the Engine ‘Lift Off’ competition where all of Engine’s companies take over one of the building lifts for 2 weeks in a bid to best communicate what it is they do. For the followers of @Channel_Shift you’ll have noticed an abundance of tweets using the hashtag #ChannelLift – here’s why.
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Google are reportedly poised to release their first set of glasses. They will contain a camera, GPS and motion sensors all powered by the same Android software as used in phones and tablets.
Images can be streamed to its computers and return augmented reality information to the person wearing them, for instance a person looking at a landmark could see detailed historical information and comments about it left by friends.
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This year sees marked innovation in the sector of Health and Fitness. Valencell, an American company has produced a set of earphones that monitor biometric data including heart rate and oxygen consumption, the results are displayed via the user’s iPhone or Android device.
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In the last two years the Public sector has begun to close the gap in the use of social media. In 2010 only one third of councils allowed access to social media however a briefing paper published this month shows almost all Town Halls now have access.
These stats are a good start however the report highlights the great potential that exists for social media use in the council that could change what councils do and how they do it.
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A study has revealed a huge short fall in the demand and supply of location-based and geo-spatial technology use by retailers.
In January of this year Coleman Parkes, an independent research house, surveyed 100 chief executives within the top UK retailers. 90% of these believe 2012 is the year for location and mapping to become integral in m-commerce however only a quarter of retailers are planning to invest in this area.
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In the wake of declining profits and the change in consumer behaviour Thorntons have announced their strategy for a multi-channel future.
The brand is set to close up to 180 stores in the next 3 years and instead focus on their new transactional website along with increased selling to third-party retailers including supermarkets.
It is envisaged that by the end of the three year change process most of its sales will come through its new commercial channel.
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This week Dominos have revealed that over half of their orders are received online. In some franchises this figure rises to 75%.
The company have put this increase down to a rise in mobile phone ordering apps that are increasingly available. Ordering online has the additional benefit of reducing order errors, as commented on by Lance Batchelor, Chief Executive who says "It means they get a perfect order every time because they put the order in themselves."
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Waitrose has become the first supermarket in its sector to use behavioural re-targeting for its groceries.
Powered by Criteo’s predictions engine it will learn from consumer’s behaviour whilst browsing on Waitrose.com and recommend Waitrose products on third party sites as a result.
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Today Barclays Bank launched its new “pingit” money-sending service, the first in Europe, allowing customers to send and receive funds through their smartphones.
The app is free to download and is designed to enable users to make quick payments to each other - whether splitting the bill in a restaurant, or for paying small traders such as window cleaners.
Payments are received instantly by entering the sum you want to transfer along with the recipient’s mobile phone number.
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Digital innovation has come to social care with potential savings of £300,000, according to a Return on Investments study.
The new ‘Mobile App’ working system has been developed to assist frontline workers gain valuable time by having access to client records on the move and being able to record information more accurately. This enables them to spend more time with vulnerable adults, children and their families.
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